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Join Our Team!

VBT is always looking for new and exciting talent, in our home office, overseas and on the road. We positively impact people’s lives through active travel experiences! Take a look at our openings and see if we have the right fit for you.

Tour Guide Positions: Interested in being a tour guide? We are always accepting applications for trip leader positions at home and abroad. Fill out the tour leader application below to apply!

We are hiring for the following positions:

The Digital Media Analyst provides digital media campaign insights, optimizations and reporting related to media objectives in support of third-party vendors and internal team members across multiple brands.  This role is the primary media analytics point of contact for entire marketing team.

SPECIFIC AREAS OF RESPONSIBILITY INCLUDE:
  • Collaborate with team leadership to develop KPIs and measurement plans for all media campaigns utilizing Google Analytics
  • Work closely with Brand Managers, Media, and Ad Trafficking to ensure campaign-tracking mechanisms are put into place and data collection is functioning correctly
  • Produce regular and ad hoc campaign reports, drawing out insights and optimizations related to media objectives, clearly communicating results to internal & external stakeholders
  • Identify inconsistencies and gaps in data to ensure consistency and accuracy
  • Support all Marketing initiatives:
    • Day-to-day campaign management
    • Create in-depth campaign reporting and analysis
    • Ad creation and refinement
    • Conversion Rate Optimization
    • Multi-Channel campaign tracking
    • Recognize performance trends and implement enhancements and refinements accordingly
Qualifications
  • 1-2 years experience in marketing and media
  • BA/BS in marketing, communications or related field
  • Solid understanding and functionality in GA and digital advertising
  • Strong PC skills, including standard office productivity tools (MS Office)
  • Analytically-oriented
  • Strong communication skills (verbal and written, including presentation skills)
Interested? Apply Here.

The Senior Marketing Manager provides leadership in adopting best-in-class practices across all digital initiatives and platforms (branded websites, e-commerce, email, SEO, SEM, PPC, blogs, social media platforms).   Accountable for results, this role manages a team, contributes in strategy development, creative briefs, technology, analytics, content, and vendor management.

 SPECIFIC AREAS OF RESPONSIBILITY INCLUDE:
  • Accountable for digital budget development and management (SEO, SEM, digital promotions, website optimization, email, and social media initiatives)
  • Manage digital marketing team and collaborate with other marketing stakeholders (Analytics & Insight team and VBT & Country Walkers brand leaders) to drive results
  • Leverage Google Analytics and other tools to improve KPIs, digital advertising and user experience to meet business goals
  • Leverage email as a strategic CRM initiative to drive customer engagement, improve conversion, conduct online research and build brand affinity
  • Supervise website content management, UX, technology development, promotion alignment, process optimization, system integration and data integrity
  • Manage vendor/partner relationships and investments
Qualifications
  • 8+ years of experience in marketing
  • BA/BS in marketing, communications or related field
  • Significant staff and project management experience is required
  • Deep knowledge of GA, SEO, SEM, CRM and digital advertising
  • Strong PC skills, including standard office productivity tools (MS Office)
  • Experience with web content management systems such as WordPress
  • Demonstrated ability to create and manage marketing automation programs
  • Creative, “out of the box” mentality, but also analytically-minded
  • Strong communication skills (verbal and written, including presentation skills)
Interested? Apply Here.

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