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FOR MORE INFORMATION CONTACT:
Paul Williams, Director of Marketing
802-453-4811 ext. 3414
pwilliams@vbt.com
FOR IMMEDIATE RELEASE
October 30, 2012
VBT Bicycling and Walking Vacations Wins Most Active Partner from France Guide/Atout France
VBT’s Partnership with the French Tourism Bureau Shines
BRISTOL, VT—VBT Bicycling and Walking Vacation’s
partnership with France Guide, the official website of the French Government Tourist
Office, was recognized as France Guide dubbed the active vacation company their
“Most Active Partner” at their annual awards ceremony held Sunday, October 21
in Austin, Texas.
With
representatives from over 100 travel industry organizations in attendance, the
two-day annual event represents the largest meeting between American tour
operators and French travel industry partners. This year, France Guide welcomed
French and European suppliers, including regional and city tourism offices,
airlines, hotel groups, transportation companies and more. The event gives U.S.
tour operators who specialize in selling France the opportunity to meet key
suppliers and influential members of the travel industry.
Additionally, the summit provides a venue for France
Guide to acknowledge operators that excel in promoting and selling travel in France.
The three-year partnership between France Guide
and VBT Bicycling and Walking Vacations saw great success in 2012 through
several gainful campaigns, including a rewarding initiative focused on
gastronomical and wine-touring vacations in which VBT donated a vacation for
two to Provence. Through the partners’ efforts, they created over 1 million
impressions upon those interested in traveling in France.
Out of the 64 Tour Operators in attendance at the
awards ceremony, VBT was the sole recipient of the “Most Active Partner” award.
“It is a great honor for VBT to be recognized among
such a tremendous group of Tour Operators,” said Gregg Marston, Owner of VBT
Bicycling and Walking Vacations.
“The award validates the long-standing
relationship we have had with France Guide and it truly underscores the value
of active partnerships within the travel industry,” said Marston. “We look
forward to continuing our great work with France Guide and the French Government
Tourist Office, and continuing to provide unique travel experiences in France
and around the world.”
Founded in 1971 by a Middlebury College
professor, VBT offers deluxe, small group bicycling, walking and cross-country
skiing tours worldwide, including destinations in Europe, Costa Rica, New
Zealand, Vietnam, Thailand, Peru, Argentina, Canada and the U.S.A. Each trip
includes all accommodations, many meals, two expert local Trip Leaders, unique
sightseeing and cultural activities, and full vehicle support. Unlike other
companies, VBT also includes international airfare in its trip cost.
For reservations or more information, and to
receive the most recent VBT catalog, call 1-800-245-3868 or visit the Request a
Catalog page on our website www.vbt.com.
FOR MORE INFORMATION CONTACT:
Paul Williams, Director of Marketing
802-453-4811 ext. 3414
pwilliams@vbt.com
Paul Williams, Director of Marketing
802-453-4811 ext. 3414
pwilliams@vbt.com
